Evinco shares experiences from our professional team, you can utilize the IT/Internet resources, to explore business opportunities.
1. Put continuous effort on SEO SEO is not a one-time process, you need to commit to the process and make the change regularly. 2. Get web analytics tools You should have some analytics tools in place to measure the result of seo. 3. Build a site map page You should have a site map page which lists out all … Read more
1. Title Title will be shown in search results. You should put your keywords inside the Title tag. It is better to put keywords as close to the beginning. 2. URL You should use keywords as part of the web address, URL. Search engine consider the keywords in URL and treat it as one of the important factors. For example, … Read more
Search Engine Optimization (SEO) is important and have great impact on search engine ranking. Not only your web contents and the linkage from other websites, the web design of your website plays an important role to search engine optimization. You should have a optimized web design which allows search engine spider to crawl your website easily and effectively. Use CSS … Read more
The following are the four basic but most important building blocks to improve your ranking in search engine results. 1. Title & Description Tag Your title tag should have keywords that meaningfully describe your page. You should provide distinct meaningful title to every web page. Don’t just put your company name, but you should give a page title that shows … Read more
Search Engine Likes 1. Sitemap Site Map is important. You should have a link to the sitemap page in your home page. The sitemap should list your website page one by one with a descriptive title. It not only helps your visitor to find your page, but also help search engine spider to crawl your website easier. Besides the sitemap … Read more
1. Search Engine/Directory This is the very first step to start for link building. You need to submit your web site to search engines and directories. You may also look for those industry specified directory to submit. 2. Reciprocal links Search and locate those relevant websites. Send an email to the webmaster and ask for link exchange. 3. Press release … Read more
Title Optimization – include your company name or site name in the title – include keywords – make it readable and easy to understand, e.g. Buy XYZ from ABC company Description Tag Optimization – show your unique selling proposition – include keywords – two to three sentences is enough Keywords Tag – use two or three words phrases – don’t … Read more
Follows are the three Don’t when perform Search Engine Optimization: Don’t rely on SEO company SEO may helps you to submit website, may helps you to edit your web copy. But the most important part of SEO is keywords selection. You know your business and targeted customer than the SEO company do. So, do it yourself. Talk with your customers … Read more
1. Is your text human friendly? 2. Is your title tag unique to the page? 3. Does title tag use at least one of your keywords? 4. Do you have a description meta tag? 5. Is the most relevant keyword shown in the first paragraph? 6. Does it display “above the fold”? Need to scroll vertically or horizontally? 7. Using … Read more
Choosing the right keywords is always challenging. There are two factors you need to consider in selecting keywords, they are relevance and popularity. If you select a keyword or keyword phrase that is highly relevant but is never searched on, your product will never been shown to the customer. You cannot make any money from it. On the other hand, … Read more