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Localized Content in Website

What to do if you want to add multiple languages/countries to your website? This is a common question. You should apply for a new domain (says, mywebsite.fr) or put it into a sub-domain (fr.mywebsite.com) or put it into a directory (www.mywebsite.com/fr/)? Google gives you some tips on this matter in YouTube. They suggest to get a top-level-domain, i.e. mywebsite.fr as … Read more

Improve your Online Ordering Process

1. Walkthrough your ordering process Invite your friend to go through the ordering process in your website. Ask him to buy something from your website and start from the Home page. Write down everythings that he encountered during the process. You may find eliminate those barriers can greatly improve your conversion rate. 2. Review Buy Button Think again the position, … Read more

How content attract long term traffic?

People says content can attract long term traffic, but how? 1. Traffic from search engine Search engine crawlers love content. They will crawl the website content to enrich their data. The more content in your website, the more webpage is indexed by the search engines. Of course, you need to ensure your content is valuable and not duplicate. You should … Read more

Advantages of Email Marketing

1. Global reach Email marketing can reach worldwide customer. 2. Lower cost Low cost and a great return on investment. 3. Personalized You can personalize the email content to fit your customer’s needs. This highly personalized feature is not provided by other marketing means. 4. Interactive Graphics/Video and other documents can be added into the email to grab recipient’s attention … Read more

Some Tips on Personlized Email Campaign

– Keep it short One to two paragraphs is good enough. Email with three paragrahs maybe too long for the subscriber to read. – Relevant People make subscription on your newsletter and like to receive useful and relavent information. Newsletter should provide help/tips to the subscriber and not only product promotion. – Subscriber-only Offer You may provide subscriber-only offer in … Read more

Monitor your website ranking in Google

Free Monitor for Google is a free search engine position software designed for SEO specialists and webmasters. Simply set your website address and add the target keywords into the software. It will query google search engines and show the search results. It will also the search result position of your web site. This simple tool allows you to set up … Read more